An explanimation helps your target audience immediately get what you’re on about and what you can mean to them. De Nederlandse versie Why a Mutant Worm explanimation? Why an explanimation at all? Mutant Worm likes doing them, but please – pretty please with sugar on top – just watch the 1’05 minute video above. You’ll […]

This post features the essential steps in the production process of an explanimation. PROJECT BRIEF SCRIPT VOICE OVER STORYBOARD ILLUSTRATIONS ANIMATION SOUND DESIGN & MUSIC REVISIONS COMPRESSION AND DELIVERY PROJECT BRIEF Indispensable in getting mutual expectations clear. SCRIPT This is the most important step in production. Changes in script later in the process can result […]

Commercial as a Brandfighters viral contest entry. For Hi. Some translation might be in order: ” How were things at the gynecologists? Do you know what it’s gonna be? … You’re on the pill, right?” “Eh, I can also opt for a contraceptive coil, and I think that’s what it’s gonna be.” “Ah. Pfew. Can you […]