An explanimation about autonomous transport and current research at the Institute of Engineering at the Hanze University of Applied Sciences in Assen. Commissioned by and in cooperation with Pro-Time Content BV. Thanks again! Initially created for a lecture by professor Niels van Steenis. Driving is our favourite way of getting around. But we’re not doing […]
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So this blog is basically directed at the Dutch among us. It’s about a linguistic oddity that does not occur in English: the difference between forms of address ‘je‘ and ‘u‘. In English you do not have this … well … problem. Basically ‘u‘ is for showing respect. But would you say: “Dost thou need another […]
An explanimation helps your target audience immediately get what you’re on about and what you can mean to them. De Nederlandse versie Why a Mutant Worm explanimation? Why an explanimation at all? Mutant Worm likes doing them, but please – pretty please with sugar on top – just watch the 1’05 minute video above. You’ll […]
So you want your explanimation to be seen by as many people as possible and perhaps even spread like a virus. How do you do this? Is a video alone sufficient? Not every video lends itself to viral marketing. Most subject matters just don’t lend themselves to sharing frenzies. Some do, but don’t take off. […]